When I was starting out, I was told that it would be incredibly difficult to get press. I read dozens of articles by so-called experts who told me exactly how my press kit needed to be put together. Deviate from their proscription and it’s no press for you! I spent hour upon hour crafting the perfect kit, then spent hundreds more hours attaching it to personalized, detailed e-mails to writers. Nowadays people tell you that you need to live on Facebook and …
Do you have any advice for how to calculate prices for creative products or services?
There are two main approaches to pricing your work: a bottom-up approach and a top-down approach.
The Bottom-Up Approach
The bottom up approach creates a pricing formula based on the time, skill, and materials you put into a piece. It is usually the best approach for freelancers or other creative service providers. It looks like this:
Price = Freelance rate x Hours + Materials
Step 1: Calculate your freelance rate
Visit Freelance Switch to calculate what you need to charge in order to live comfortably based on your business …
Finally managed to print those tanks cards today. The print areas were so large that they turned out with a little bit of distress but I really like what it adds to the image. It makes it look more military-industrial complex with a hint of hand-printed propaganda. Sweet. (**Update: They’re up in the shop now.)
Today’s instruction: make something that shows gratitude.
Your inspiration for today comes from Jeff Rudell’s ingenious client-getting nutshell book. Enjoy and be thankful….
Whenever money is tight, the same dilemma comes up: shop at a discounted big box to save money, or shop from small businesses to stimulate the local economy? Most people would rather do the latter, but we simply don’t have the cash this year. Luckily, there is a solution. Ever the creative problem-solvers, many Bay Area businesses are participating in programs that give serious discounts (usually 15% and up) to local shoppers.
If you live in San Francisco, you can take advantage of Only In San …
Anyone looking to make a little money or exchange critical writing for art? The Present Group is looking for a critic.
over at Envelop. The Belgian-based company digitally prints your designs onto fabric. They make aprons and pillows (and other things) out of it. They set up the eCommerce web site and do all the selling. You upload your designs and reap the profits. Becoming a member is free, but not all designs make the cut. For tips, see their submission guidelines.